Transform Your Business with Customer-Led Strategy & Digital Innovation

How We Help

From boardroom strategy to measurable customer and business growth.

Consulting

We provide board-level advisory to translate vision into executable customer strategy. Combining global best practice with local insight, we help leadership align, prioritise investments, and embed a customer-centric culture that drives sustainable growth.

Workshops

Interactive, outcome-focused workshops align teams around customer strategy, lifecycle design, and digital transformation. Each session builds clarity, engagement and practical skills, ensuring strategy is not only understood but also owned by your people.

We deliver digital solutions & AI-enabled platforms to power your customer lifecycle. Our end-to-end services — from design and configuration to adoption and continuous optimisation — streamline operations, enhance engagement, and unlock measurable ROI.

Implementation

Our Solutions

Customer-led strategy and transformation — from boardroom intent to real-world
We align leadership on a clear customer strategy, design the end-to-end lifecycle, and instrument it with modern platforms and AI.

Strategy & Operating Model

Workshops align choices and OKRs, capability heatmaps set priorities, and we design the operating model, structure and quarterly rhythm to keep execution on track.

Services:

• Strategy workshops & OKRs

• Capability heatmap

• Investment roadmap

• Operating model & org design

• Quarterly reviews & dashboards

Customer Lifecycle Design

We design the full customer lifecycle — from targeting to advocacy — so marketing, sales and service run on one language, KPIs and playbooks.

Services:

• 9-stage lifecycle map

• Journeys & decision triggers

• KPIs & dashboards (CAC, NPS, LTV)

• Playbooks & automation flows

• Governance & optimisation

Map critical journeys, set CX standards and embed CRM processes to remove friction and scale personalisation across channels.

Services:

• Journey mapping & CX standards

• Voice of Customer & closed-loop actioning

• CRM process design (sales, service, marketing)

• Personalisation & marketing automation

• CX measurement (CSAT, NPS, CES)

Customer Experience & CRM

Board-aligned strategy with capability-backed execution

One operating map from acquisition to advocacy

Signature experiences, instrumented with CRM

Marketing & Sales Transformation

Clarify ICP and positioning, build the demand engine, and equip sales with playbooks and forecasting for reliable, compounding growth.

Services:

• ICP, personas & positioning

• Demand engine & content programme

• Funnel architecture & attribution model

• Sales playbooks & enablement

• Pipeline hygiene & forecasting discipline

Service & Support Transformation

Redesign service operations with clear SLAs, knowledge and smart self-service to resolve faster, deflect low-value contacts and lift satisfaction.

Services:

• Target operating model for service

• SLA/OLA & quality assurance

• Knowledge base & self-service

• Cloud contact centre & omnichannel

• AI assistants & intelligent deflection

Use AI and modern cloud platforms — including Dynamics 365 and Power Platform — to automate processes, unify customer data and embed insight where work happens.

Services:

• Platform strategy & roadmap

• Customer data model & integration

• Dynamics 365 architecture

• Power Platform apps & process automation

• Analytics, adoption & change management

Digital & AI Platforms

Create demand predictably and convert it profitably

First-contact resolution at lower cost

Process automation, unified data, platforms that scale execution

Rapid Dynamics 365 Sales Implementation

Accelerate your sales transformation with our Rapid Dynamics Sales Implementation. From discovery to go-live in just 2 weeks, we streamline the process to quickly build and deploy a tailored solution that enhances your sales operations.

Rapid Dynamics 365 Customer Service Implementation

Deliver exceptional customer support with our Rapid Dynamics Customer Service Implementation. We fast-track the design, build, and deployment stages, enabling you to enhance customer service capabilities and go live in just 2 weeks.

Boost your marketing performance with our Rapid Dynamics Marketing Implementation. Our accelerated approach ensures a customised solution, from design to launch, in as little as 2 weeks, empowering your team with actionable insights and tools.

Rapid Dynamics 365 Marketing Implementation

Transform Your Business in Just 2 Weeks

Experience fast, tailored Dynamics 365 solutions for sales, customer service, and marketing—designed to streamline your operations and go live in record time.

Clients & Engagements

Technology Solutions

Transforming Your Business with Microsoft Business Solutions

Finding the Right Talent, Just When You Need It

Our expert resource consultants connect you with the perfect candidates across the Middle East, Australia, Philippines, and India—ensuring the right skills, at the right time, and at the right rate for your organisation.

Staffing Services

Dynamics 365 Staffing

We provide skilled Microsoft Dynamics 365 professionals from global resource centres in economic regions. Available both virtually and on-site, we deliver fast, cost-effective staffing solutions tailored to your business and project needs.

Offshore Development Centre

Our offshore development centre in India offers high-quality projects at half the cost. As one of the few ANZ Microsoft Partners with a dedicated offshore centre, we ensure timely project delivery while reducing costs. Outsource your development needs to our skilled team for scalable, cost-effective solutions.

We develop custom apps using Microsoft Power Platform, including Power Apps, Power Automate, and Power BI. We deliver tailored solutions to enhance productivity, streamline workflows, and integrate seamlessly with your systems, keeping your business agile and responsive.

Application Development

Technology Partners

Unlock the Power of AI with a Future-Ready Strategy

Transform Your Business with AI-Driven Innovation and Efficiency

At MaxInnovate Global, our AI Strategy service helps you design and implement a comprehensive roadmap for leveraging artificial intelligence to drive growth and operational efficiency. From AI readiness assessment to full-scale deployment, we guide your business in using cutting-edge AI technologies to innovate, optimise processes, and gain a competitive edge—all while ensuring ethical and scalable implementation.

Meet the Leadership Team

Sana leverages two decades of expertise in accounting and IT to streamline tech integrations for growth and customer satisfaction, primarily in healthcare, education, and finance sectors across the Middle East, Australia, and the Pacific.

Max is the founder of the CX & CRM Academy and a leading expert in CX, CRM, and digital transformation. With 18+ years of experience across various industries in the Middle East, Europe, and Australia, he specialises in automating marketing, sales, and customer service. Learn more at maxsabet.com

Shahin is a business development expert with extensive experience in tech and telecommunications. He specialises in strategic partnerships, revenue growth, and international market expansion, working with leading companies to drive business success.

Archer is a Solution Architect with 20+ years of experience in CRM architecture and process automation. He specialises in tailored CRM solutions across sectors like government, finance, and energy, enhancing customer engagement and operational efficiency.

With decades of combined experience, the leaders of MaxInnovate Global bring deep expertise in CRM, CX, ITSM, and digital transformation. They drive success across industries worldwide, leading our firm with vision and innovation.

Max Sabet, DBA, MCP, MCT, MCTS

Shahin Milani, MBA

Archer Mehr, MCP

Sana Hosseini, MAICD, JP

Our Office

Capitol Grand, 243 Toorak Road
South Yarra, Vic 3141

Hours
Monday - Friday
9am - 5pm (AEST)

Contacts
contact@maxinnovateglobal.com